What the Buff

Beauty Blender

₹ 375 ₹ 500

What- the- buff is an all-rounder makeup perfecting beauty blender that makes your makeup stay put. The latex-free beauty blender doesn't absorb the product and ensures there's no wastage of the product. The tear-drop shape of the beauty blender makes it super easy to hold. It works extremely well with foundations, concealers, contours, and even powders in a dabbing motion that ensures seamless makeup whenever you're on the run.

The Enn's Promise When you buy the What-the-Buff online directly from Enn, you are ensured an authentic product brimming with the goodness of all-natural ingredients that are latex-free and cruelty-free. We strive to ensure that your skin and heart are happy, naturally. What it is NOT made of Latex

Key Ingredients How to Use
High Quality Sponge

Dampen the what-the-buff with the ENN’s Pregame primer face mist to let the makeup stay put. 
Apply the makeup in a stippling motion to create an airbrush effect. 
Clean the buff after each use.

India’s Own Organic & Natural Makeup Online Store – EnnsCloset.com


Finally, a brand that puts your health FIRST! Enn's Closet aims restoring the golden words 'In harmony with nature & YOU'!

We bring you products that are safe, non-toxic, and highly effective. We believe in tangible results you can see and feel, and we believe in the power of nature to bring these results. Whether you’re looking for natural skin care or paraben-free makeup, we have an array of natural products for skin rejuvenation.

We are constantly launching fabulous new products, sourcing new ingredients and campaigning on social issues. These are just some of the ways we strive to grow our business - both commercially and ethically.

What we don't use is what really counts: no unnecessary chemicals, fillers, parabens, or additives.

"Change is the only constant in life, Embrace your beauty and be natural. Age Gracefully!"

In addition to creating products that give you noticeable results, we also create our products with personal rejuvenation and a little indulgence in mind. We believe that daily bathing and skincare rituals should be enjoyable — a way to carve out some much-needed downtime in your hectic routine.

We pride ourselves on being a brand that is against animal testing. We practice what we preach—and we hope to set the example for others to follow.

We wish for you to have have an enjoyable shopping experience and we want you to be a satisfied customer. Our goal is to provide products that are created from 100% naturally sourced or wild-crafted ingredients & botanicals, making Enn's Closet a little paradise in town.

Customer Reviews

Based on 1 review
Great, affordable sponge

I actually bought this sponge off of NYKAA and completely blanked in leaving a review there, but I recently found the main website which I'm really excited about. This is one of the softest sponges I've ever used. And it blend like a dreeaaammm. I've used quite a few sponges including the original Beauty Blender and I have to say this is a great dupe for the price. Besides some structural differences, this sponge does exactly what it's supposed to and did I mention it's so soft? Plus I like the black colour as the inevitable makeup stains don't show on it so much after washing so it looks so classy and clean.

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